As a marketing consultant and branding specialist. It's been said that ignoring marketing is like opening a business but not telling anyone. That's the inspirational quote that motivates me to show up on purpose and encourages me to help you everyday.
Committed to Excellence
Don’t be afraid to get creative and experiment with your marketing goals.
Hi, I'm Coach Portia!
Love Creates Power
"When you love what you do, it shows up in everything you do," she says. "You're more likely to stick with it, work harder at it, and be more successful."
Studies have shown that people who are passionate about their work are more likely to be successful. So, if you're looking to create a powerful brand, start by finding something you love. When you do, the rest will fall into place.
Her Life, Career, Business, Leadership, Family, and Ministry
Portia Basham, popularly called Lady Portia, is a mother, strategist, and empowerment coach, who ministers the Gospel with complete confidence, radiance, and grace. Portia is a savvy entrepreneur and hospitality expert with more than twenty-five years of experience. She is the CEO and Founder of “The Purposed Woman Coaching and Online Agency.” Portia resides in South Florida with her husband and their two adorable children.
Portia was born on the beautiful Caribbean Island of Saint Lucia. At seventeen, she started her career in hospitality at the Island’s most prominent resort, Royal St. Lucian. Portia later moved on to Windjammer Landing Villa Beach Resort as a Reservationist. However, she rose from reservationist to the resort’s Sales Manager through her diligence and dedication.
In 2003, Portia won the title “Miss St. Lucia Hospitality and Tourism.” She represented St. Lucia at home and abroad in promoting the country’s tourism industry. Portia leads and advocates a balanced life as she successfully combines the demands of career and education. In 2004, she backed a Bachelor’s Degree in Hospitality Management without failing in family, ministry, and business.
After Portia got married in 2005, she moved with her family to Orlando-Florida. Soon, she established a wedding and events business. In 2007, Portia actively contributed to successfully launching of a 187-room condominium resort near the Disney theme park. Subsequently, her dynamic leadership and valuable experience earned her a top-level position where she ran the resort’s Rooms Division team for a year until 2008.
In addition to her Orlando- based wedding business, she established a home-based business focusing on designing, producing, and selling custom children’s clothing, Mona & Sacha.
HEART OF GOLD
In 2008, Portia founded a society known as the RoyalTea Ladies Society—a social and empowerment group for women. Her organization exists to serve women who desire to advance their business goals and give back to the community.
RoyalTea Ladies have since supported local charities and non-profit organizations. They have raised thousands of dollars in donations and are currently serving over twenty families. They also render charity services to needy women, children with autism, and many other worthy causes.
More importantly, Portia is a super active RoyalTea Lady due to her interest in serving, supporting, and advocating for mothers of autistic children. Portia’s first son, Zachariah, saved to save, was diagnosed with autism, which affected his speech. He was just two and a half years old. Her vibrant, intelligent, and handsome little boy has since faced the challenges of life with autism.
This development devastated the entire family, but Portia and her husband encouraged themselves and decided to focus on God’s faithfulness, Zachariah’s happiness, and the therapists’ dedication to help. So, rather than giving up on their lovely son, they committed to helping him handle the challenges of a special needs diagnosis.
Moved with compassion, Portia started educating herself on how to help mothers with children with special needs. And by God’s grace, love, patience, and determination, Portia and her family have been able to weather the storm until today.
Although Zachariah still doesn’t speak fluently, Portia is grateful. She gladly commented “[Zachariah] is polite, potty-trained, can write his name, do basic mathematics and gives me the best hugs in the world.” Currently, Zachariah is thirteen years old, and he is happy, prosperous, and progressive. He is presently in Middle School.
Consequently, Portia’s experience over the years of caring for Zachariah was what spurred her commitment and selfless desire to provide support and coaching for mothers of children with special needs.
VOICE OF HOPE
Portia is a devout Christian and a Minister of the Gospel in a nondenominational church. She recently completed her Master of Art program in Biblical Studies through the South Florida Bible College in Deerfield Beach, Florida, and received the prestigious President's Award. Portis is presently pursuing her Doctorate Degree in Ministry & Leadership. Shortly after her Master’s program, Portia founded an online community known as “SHE MINISTRIES,” primarily for Ladies of Royalty who are determined to ‘Stand Firm on God’s Purpose for Their Lives and Business.’
The SHE MINISTRY has 2 Kings 4:7 (“Go, sell the oil and pay your debt; and you and your sons live on the rest”) as their guide and pillar. Portia’s the Biblical Teacher and founder at She Ministries, and she reaches thousands of her social media followers through free devotions, online Bible studies, and business classes. Her ultimate goal is to continue to pass valuable and experience-based advice to women seeking to further their careers and life goals. Hence, in 2019, she launched “The Purposed Woman Coaching and Online Agency,” a business strategy and leadership platform designed with resources to assist aspiring and new female entrepreneurs who are missing the foundational pieces needed for a sustainable and successful business.
So, do you desire to be successful and happy? Or do you wish to be empowered with the right tools to solve life issues that have kept you stuck over the years? Do you aspire to realize your potential and achieve your dreams?
If yes, permit me to introduce you to one of the new-generation women of influence: Portia ‘Lady P’ Basham!
HOW TO WORK WITH PORTIA
Portia offers her clients an invaluable service called “Building Like a Leading Lady.” This service is a unique brand strategy session to help women entrepreneurs build a solid and successful brand. She starts by helping them develop a clear and concise plan for making their brand stand out. She then helps her clients build a plan to communicate their brand's unique selling points in a way that resonates with their customers. By the end of the 60 minutes session, her clients have also created a plan on how to build an emotional connection with their customers that will last for years to come.
Contact Coach Portia today to learn more about how Building Like A Leading Lady can help you grow your business to the next level.